In today’s fast-paced cross-border e-commerce landscape, having the right partners makes all the difference. Whether you’re establishing a strategic foothold in Hong Kong, optimising local operations, or expanding into global markets, success requires expert support every step of the way.
To help businesses scale with confidence, HKBN Enterprise Solutions and Hang Seng Bank, in collaboration with Amazon (AWS) and SBC CPA, are hosting an exclusive, all-in-one summit. Join us as we guide you through the entire e-commerce journey – from business launch and operational strategy to legal and regulatory compliance.
Event Highlights:
- Master Global Scaling Strategies
Go beyond basic setup to capture high-growth traffic and optimise storefront performance from a strategic Hong Kong base. - Architect a Resilient Digital Backbone
Deploy high-speed cross-border connectivity and global data solutions to enable seamless, 24/7 multi-market synchronisation. - Optimise Global Capital & Liquidity
Leverage Hong Kong’s financial ecosystem to streamline multi-currency settlements and maximise cross-border profit margins. - Navigate Complex Global Compliance
Gain essential knowledge of international VAT, trade laws, and regulatory frameworks to effectively de-risk your expansion from Hong Kong.
Event Details
Date
Thursday, 26 March 2026
Time
16:00 – 18:00 (Registration starts at 15:30)
Venue
Hang Seng Bank Headquarters
Presentation Sessions:
Hong Kong as a Cross-Border E-Commerce Hub: Connecting Local Operations, Global Platforms, and Data Networks

Zita Chan
Digital Business Development and Partnership Manager
HKBN Enterprise Solutions
Cross-Border Financial Solutions

Yuki Yip
Head of Sales, Business Banking Division,
Global Payment Solutions
Hang Seng Bank
Cross-Border E-Commerce Opportunities and Practical Store Launch Strategies

Cathy Li
Senior Manager, SMB and Startup Sales Team,
AWS Hong Kong

Winston Mao
Director, Global Selling Strategic Target Recruitment,
Amazon
Tax and Operational Compliance Risks in Cross-Border E-Commerce

Johnny Wong
Chief Executive Officer
SBC CPA
The presentation sessions will be conducted in Putonghua.